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Advertising poster, around 1900

Henri Nestlé: the man behind the global enterprise

History
With his small family business and product inventions, the pharmacist from Frankfurt was eking out a modest living in Vevey. That is, until he came across an exceptionally lucrative market gap: infant formula, made from the finest Swiss ingredients.
Barbara Piatti

by Barbara Piatti

Ida Hofmann

Monte Verità: the Swiss early hippie colony

History
As a young woman, Ida Hofmann was a successful piano teacher and glamorous socialite in Russia, Austria and Montenegro. She then made a radical new beginning in Ticino and founded the soon-to-be legendary Monte Verità.
Barbara Piatti

by Barbara Piatti

Gotthard base tunnel

The legend of the Gotthard pass

History
Switzerland's geography is extreme to say the least, ranging from the long and winding to the steep and narrow, with the occasional sheer drop thrown in. And to experience it you don't need to cross the Alps on an elephant like Hannibal did. Or at least that's the way the story goes... The Gotthard pass is truly a living legend.
Teaser

The second life of Swiss bunkers

History
There are believed to be more than 8,000 of them, dotted all over Switzerland, some still concealed beneath their camouflage of yesteryear. But now the country's bunkers have come back to life as veritable national curiosities.
'SCT Monte Rosa'

The Swiss merchant navy

History
The Swiss merchant navy was established at the height of the Second War World to ensure the supply of essential resources to Switzerland, which at the time stood alone in the middle of devastated Europe. The fleet continues to sail the high seas three quarters of a century later.

by Olivier Grivat

NASA

Switzerland’s role in the first moon landing

History
Even today, not many people are aware of Switzerland's participation in this historic achievement. And yet, Swiss technological know-how played an important role in the success of the Apollo 11 mission.

by Mehdi Atmani

Wild hay © Luzern Tourismus

Wild hay making – a fascinating Swiss tradition

History
In my family archives, I have come across a black and white reel dating back to the 1960s. The film documents my ancestors on a late summer day as they collect fresh hay off their pasture in the Rhine Valley. At one point, an elderly farmer loads a huge ball of hay onto a sledge in order to haul it to the valley. These scenes got me thinking: what is the tradition of alpine hay making all about, and is it still being practiced in this day and age?
Dimitri Burkhard

by Dimitri Burkhard

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