Swiss Stories

Ida Hofmann

Monte Verità: the Swiss early hippie colony

History
As a young woman, Ida Hofmann was a successful piano teacher and glamorous socialite in Russia, Austria and Montenegro. She then made a radical new beginning in Ticino and founded the soon-to-be legendary Monte Verità.
Barbara Piatti

by Barbara Piatti

Joseph Favre

Joseph Favre, Swiss pioneer in culinary excellence

History
The Swiss chef and culinary writer Joseph Favre died unknown to the general public. It was nearly a century before his important place in culinary history came to be acknowledged.

by Prof. Albert Mudry

Advertising poster, around 1900

Henri Nestlé: the man behind the global enterprise

History
With his small family business and product inventions, the pharmacist from Frankfurt was eking out a modest living in Vevey. That is, until he came across an exceptionally lucrative market gap: infant formula, made from the finest Swiss ingredients.
Barbara Piatti

by Barbara Piatti

© Switzerland Tourism

The mystical and mythical edelweiss

History
The flower has attracted admirers and critics over the years but remains one of the most iconic images of Switzerland, adorning everything from airlines to coins to the logo for the Swiss tourism office.

by Jessica Davis Pluess

swiss flag

The Swiss flag – a plus for the country

History
The Swiss flag rarely goes unnoticed. Square in shape, this striking flag composed of a white cross of strictly defined proportions on a red background is not just a distinctive visual icon – it also happens to have a fascinating story.
Matthias Vauthier

by Matthias Vauthier

Modern direct democracy

Modern direct democracy

History
When it comes to political co-determination by citizens, Switzerland is the undisputed world champion. More than one third of all referendums ever held at national level worldwide have taken place in Switzerland. The historical origins of direct democracy in Switzerland are just as interesting as the continuing topical nature of citizens' rights themselves. We provide below an overview.

by Bruno Kaufmann

The Bernese wonder drink in the orange tin

The Bernese wonder drink

History
In the 1860s, young German chemist Georg Wander obtained from malted barley a powerful extract with health-giving properties. It was later used as the basis for the powdered drink Ovomaltine.
Barbara Piatti

by Barbara Piatti