Swiss Stories

The World Economic Forum: A Swiss success story

The World Economic Forum: A Swiss success story

Society
Established in 1971 as a not-for-profit foundation headquartered in Geneva, the World Economic Forum has evolved into a global platform where leaders from diverse sectors address pressing challenges. In all its activities, the Forum seeks to demonstrate entrepreneurship in the public interest while upholding the highest standards of governance. From facilitating historic agreements helping to end conflicts, the Forum has had a considerable impact on global and local concerns over the years.
© KEYSTONE/TI-PRESS/Francesca Agosta

Gori: from Ticino to the United States

Society

Did you know that the Swiss & Italian Festa

Couple enjoys the food aboard the steam boat, Lake Lucerne, Central Switzerland © Swiss Travel System AG, 2019, Fotograf: Daniel Ammann.

Traveling in Switzerland: from snacking to fine dining on the move

Society
Pairing mobility with gastronomy is a deeply satisfying experience. In Switzerland, the views from large train windows are spectacular, but so is the selection of culinary delicacies that can be enjoyed on trains, boats and even cable cars. The Glacier Express has made this one of its hallmarks. With the introduction of its Excellence Class, it raised the bar in terms of culinary experience. But this article explores the gastronomic highlights aboard transport companies that may be less known.
Equipe nationale suisse féminine © Keystone

The phenomenal rise of women's football in Switzerland

Society
Switzerland is set to host its first major women's footballing event – the 2025 UEFA Women's Championship. This isn't just important for its global resonance. It also reflects the tremendous rise in women's football in Switzerland, which has seen the number of women players sky rocket in recent years. The Swiss national team, which has been competing at the highest international level, is set to play its second World Cup this summer in Australia and New Zealand. So what's behind this phenomenon? Let's take a look.

by Bertrand Monnard

Amaury Guichon

Amaury Guichon's chocolate creations go viral

Society
Despite being told by his teachers that he would never amount to anything, Amaury Guichon refused to give up on his dreams. Today, at the young age of 32, he has become the world's most famous chocolatier, boasting 50 million followers on social media. He has also founded his own pastry academy. Portrait of a resilient entrepreneur.

by Lea Huszno

Jona PGT, Personal Gallery studio in Lugano

'Swiss Tattoo': Swiss quality under the skin

Society
With 'Swiss made', you know what you're getting: perfect execution, a five-star finish and impeccable quality. This know-how also applies to the Swiss tattoo scene; the country can boast a generation of tattoo artists whose unique talent has earned them international renown.
© Ticino Tourism, photo by Enrico Pescantini

Italian-speaking Switzerland, a land of literary inspiration

Society
Did you know that Italian-speaking Switzerland, with its lakes and mountains, features in the works of three giants of world literature? Join us on a literary tour of Italian-speaking Switzerland, stopping in three of the region's most iconic places: Lake Maggiore, Lake Lugano and the Gotthard Pass.