Swiss Stories

© Presence Switzerland

The Swiss Guard

Society
Five hundred years ago, Swiss soldiers were recruited into the Papal army for their loyalty and fighting qualities. Since then, the Swiss Guard – known today for its professionalism and discipline – is entrusted with the task of ensuring the safety of the Pope.
The Swiss football brand

The Swiss football brand

Society
After advancing from the qualifiers to the final stages of the World Cup in 1994 (for the first time since 1966), Swiss football changed forever. Nowadays Switzerland sends its footballers off to play for England, Germany and Italy.
Julien Gremaud

by Julien Gremaud

Bertrand Gabioud and Yann Sutterlin produce World Championship-winning cheese

Bertrand Gabioud and Yann Sutterlin produce World Championship-winning cheese

Society
The World Championship-winning sheep's cheese is Swiss.

by Lea Huszno

swiss flag

The Swiss flag – a plus for the country

History
The Swiss flag rarely goes unnoticed. Square in shape, this striking flag composed of a white cross of strictly defined proportions on a red background is not just a distinctive visual icon – it also happens to have a fascinating story.
Matthias Vauthier

by Matthias Vauthier

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Swiss industrial designer Guberan

Society
Christophe Guberan, a Swiss industrial designer based in Lausanne, is currently teaching product design at the Massachusetts Institute of Technology (MIT) in Cambridge, one of the most prestigious universities in the world.

by Cécile Vulliemin

Schweizer Drohnen im Aufwind – begehrt an Events

The Swiss drone industry is spreading its wings in the events industry

Science & Education
With twenty big companies, Switzerland is at the forefront of a new drone-driven industry. Future-oriented know-how revolutionising the economic, aerospace, telecommunications and, for the past four years, events sectors.
nova friburgo

A Swiss city in the heart of Brazil

Society
In the uplands of Serra Fluminense, 130km from the beaches of Rio de Janeiro, lies a city of 185,000 people. Proud of its Swiss heritage, Nova Friburgo is getting ready to celebrate with great fanfare the 200th anniversary of its foundation. Numerous initiatives on both sides of the Atlantic will strengthen existing ties between Nova Friburgo and Switzerland.